CADINI Origin of the Name
| The brand and the company is called by the name of the group of mountains “il Gruppo dei Cadini di Misurina”, close to the lake of Misurina in Cortina (Northern Italy), where many Russians like to spend their winter holidays. It is a group of dolomites, which have exclusive variety of rocks, types of hills and valleys. It is coherent with the company’s big range of products, which include classic and casual men’s wear and also complementing accessories, which creates a complete contemporary “total look”. |
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Moreover, the word “ciadin”, from which derives the name of the mountain group itself, means “amphitheatre”. To complete the whole concept of the company name, it is important to mention, that the fashion show concept of CADINI "total look” stands for the origin of its name also – every year new collections are presented in an Etruscan amphitheatre in Fiesole (Florence), where theater and fashion gets together to represent the Italian spirit of the company. Etruscans, which have a big imprint in Italian history, had a deep tradition of sculpture. Their heritage – bronze sculptures, one of which became the logo of the company. A picture of a styled Etruscan bronze horse represents strength and power – features of a confident contemporary man. Link for Fiesole, near Florence:
- Fiesole on Wikipedia |
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